Introducing digital retail.
The future of fashion is powered by Enlighton Smart Fitting Rooms.
We engineered the world’s thinnest, sleekest and most powerful smart mirror to seamlessly enhance the in-store shopping experience. Along with being larger than life, The Smart Mirror allows shoppers to instantly browse items, request them to be delivered to the fitting room and pay contactless for a frictionless journey that reduces shopper inconveniences to the minimum and optimizes staff efficiency and inventory management.
Frictionless Customer Experience and Intelligent Merchandising
Transform the in-store shopping experience, drive higher conversions and gain intelligent insights on merchandising and customer behaviour with Enlighton Smart Fitting Rooms.
The Smart Mirror automatically recognises and displays each product in an interactive environment for customers to explore in greater detail.
Recommendations of matching products and accessories with all related product information are displayed on the mirror. This transforms the time spent in a dressing room into a personalised and fast experience that enables customers to continue shopping while in the shopping mindset.
The Smart Mirror puts customers in direct contact with a personal shopping assistant, allowing customers to request different sizes to be delivered to the fitting room without the need to leave.
Everything Is Connected
Modern shopping experiences revolve around digital consumer’s needs. The Enlighton platform allows you to easily deploy a wide range of plug and play solutions to digitalise your store, all while keeping it synced with your POS and inventory.
Unique analytics and reporting
View average session duration, the number of requests made and the total number of products tried on to gain insights about customer engagement.
Product Conversion Rate
Learn which products are brought into the fitting room and which products are being returned to gain a deeper understanding based on the best and worst performing products.
View average session duration and the number of requests and see how happy customers are with your products.
Learn the response rate and time it takes for Shopper Assistants to fulfil customer requests. View total number of customers serviced and more.